Vignelli Canon – Response

The Vignelli Canon was interesting, even though some of it was outdated. I think the theory behind the method is still good though, even if the technology for making design is different. It is obviously still important to utilize his three aspects (Semantic, Syntactic and Pragmatic) when making a design. Semantics is the search for the meaning of the design, syntactics is sort of how all the elements fit together in a design, and pragmatics is the understanding of the design. Even though most of us don’t utilize this language when designing, they obviously still play a part. We all think about what a design will mean and  convey, how we will make it, and what it will look like to convey the meaning. We  are all subconsciously doing all of this, Vignelli just put definitions to it.